 Creating and Capturing Value: Perspectives and Cases on Electronic Commerce
ISBN: 978-0-471-41015-7
Hardcover
608 pages
October 2001
US $119.95
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The Stanford cases are written from the perspective of Silicon Valley, the heart of the e-commerce revolution.
* Authors are very involved in e-commerce companies, providing exceptional real world application and relevance.
* Authors are very involved in e-commerce companies, providing exceptional real world application and relevance.
