Essentials of Licensing Intellectual Property
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2. Basic Contract Law.
3. Intellectual Property Primer.
4. Licensing Strategies: The Carrot and the Stick.
5. Patent Licenses.
6. Know-how and Trade Secret Licenses.
7. Trademark Licenses.
8. Copyright Licenses.
9. Royalties and Royalty Rates.
10. Policing and Enforcement of Licenses.
11. Negotiating the Deal.
A. Checklist of Patent License Terms.
B. Royalty Rates by Industry.
C. Confidentiality and Nondisclosure Agreement.
D. Trademark License Agreement.
E. Patent License Agreement (Paid-Up).
F. Patent License Agreement (Running Royalty).
G. Software (End User) License Agreement.
H. Copyright License Agreement.
I. Technology License Agreement.
J. Georgia-Pacific Factors.
K. Agreement to Negotiate a License.
PAUL J. LERNER is Senior Vice President and General Counsel of General Patent Corporation.
—Emmett Murtha, President & CEO, QED Intellectual Property (USA); Past President of the Licensing Executives Society and former Director of Licensing for IBM
"Professionals in manufacturing and in supply chain management
have little time or motivation to grapple with legal texts. Yet,
they need precise, complete, easy-to-read material that can educate
them both quickly and well. Alexander Poltorak and Paul Lerner, in
Essentials of Intellectual Property Licensing, understand their
audience's needs, and produced a work that is actually fun to read.
More to the point, it is easy to read, amazingly concise and clear
for a legal text, and encourages the reader to step forth as a
partner with legal counsel to tackle issues head-on."
—Alexis N. Sommers, Ph.D. Professor of Industrial En gineering at University of New Haven & President of the Connecticut Association of Purchasing Managers