The Sports Event Management and Marketing Playbook
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Mike Golub, Senior Vice President of Business Operations for the NBA Memphis Grizzlies
"The Sports Event Management and Marketing Playbook is a step-by-step guide designed to help you stage events that surpass their goals, whether at your community's recreation center or in front of a world-wide television audience."
The Sports Event Management and Marketing Playbook is a step-by-step guide for the real world, offering expert advice on how to properly build sports events into successful and financially viable properties. Authored by a successful professional who's in the trenches every day, this helpful resource offers both first-time planners and seasoned organizers with the expertise and framework for staging top-quality sports events at any level from the community to world-class.
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The Sports Event Management and Marketing Playbook (US $80.00)
Total List Price: US $150.00
Discounted Price: US $112.50 (Save: US $37.50)