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Architect's Essentials of Marketing (0471463647) cover image
Architect's Essentials of Marketing
ISBN: 978-0-471-46364-1
Paperback
288 pages
September 2004
US $45.00 Add to Cart

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This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 2-3 days delivery time. The book is not returnable.

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  • Author Information
DAVID KOREN is Marketing Director for Gensler’s 250-person New York office where he is responsible for marketing strategy, strategic alliances, market research, and public relations. Koren is co-chair of the marketing committee of the AIA New York chapter and is an active member of the Society for Marketing Professional Services.
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