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Breakthrough: How Great Companies Set Outrageous Objectives and Achieve Them
ISBN: 978-0-471-47740-2
Adobe E-Book
May 2004
US $27.95 Purchase This E-Book

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Other Available Formats: Hardcover
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Breakthrough will help executives lead their teams to peerless, unsurpassed performance by helping them define a grand goal and engage the organization to pursue and achieve that goal, no matter how difficult the challenge seems. Based on a ten-year landmark study of more than seventy bold, breakthrough companies such as IBM, Dayton-Hudson, Progressive Insurance, EMC, American Standard, Charles Schwab, and Dell Computer, the book shows how these remarkable companies adopted outrageous objectives and then did what it takes to achieve remarkable results.