Retail Geography and Intelligent Network Planning
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- The first book in this subject area to focus on geography and its usefulness in business through the analysis of real-world applications.
- Explores some of the trends taking place within the broad consumer-retailing sector, drawing on research undertaken in grocery, supermarket retailing, financial services, travel and leisure in Europe, North America and Australasia.
- Numerous global case studies are used to show keys issues.
- Details how retailers can begin to develop information and analytical frameworks to better understand what is happening in the retail environment.
Describes how retailers can plan their cross channel network strategy for the future.
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Retail Geography and Intelligent Network Planning (US $269.95)
-and- Teaching Geographic Information Science and Technology in Higher Education (US $134.95)
Total List Price: US $404.90
Discounted Price: US $303.67 (Save: US $101.23)