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E-book

Nonprofit Internet Strategies: Best Practices for Marketing, Communications, and Fundraising Success

ISBN: 978-0-471-71619-8
E-book
320 pages
April 2005
US $25.99 Purchase This E-book

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Nonprofit Internet Strategies: Best Practices for Marketing, Communications, and Fundraising Success (0471716197) cover image
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Other Available Formats: Hardcover

Nonprofit Internet Strategies offers every charitable organization the opportunity to analyze their options and select the appropriate strategy to integrate traditional marketing, communications, and fundraising practices with their online efforts.

It is an excellent how-to guide--a practical manual for nonprofit staff written in non-technical language--prepared by experts in the field based on real-life experiences and case studies.