Selling the Sea: An Inside Look at the Cruise Industry, 2nd Edition
This price is valid for United States. Change location to view local pricing and availability.
Other Available Formats: E-book
- The only book that covers the business of the cruise industry
- Provides an insider’s view on how the cruising business operates and how it is evolving
- Describes management, marketing, and sales techniques that have led to cruising’s growth
- Provides real-world anecdotes from the men and women who work in the industry