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The Innovation Marathon: Lessons from High Technology Firms
ISBN: 978-0-631-15392-4
Hardcover
478 pages
January 1991, Wiley-Blackwell
US $49.95 Add to Cart

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This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 1-2 days delivery time for paperbacks, and 3-5 days for hardcovers. The book is not returnable.
  • Description
The Innovation Marathon offers a guidance from the experience of successful firms on how to achieve continuing innovation, intense employee commitment, simultaneous high creativity and tight control, and flexible responses to rapid change.
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