WILEY

KNOWLEDGE FOR GENERATIONS

WILEY - KNOWLEDGE FOR GENERATIONS

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Creativity and the Management of Change
ISBN: 978-0-631-21068-9
Paperback
240 pages
November 1999, Wiley-Blackwell
US $46.95 Add to Cart

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  • Description
  • Table of Contents
  • Author Information
1. The Basic MBA and Beyond.

2. Creativity: The Slumbering Giant of Organizational Studies.

3. Innovation Revised.

4. Marketing and Strategy Revisited.

5. Decision-Making Revisited.

6. Culture and Climate Issues.

7. Leadership and Managerialism.

8. The Management of Change.

9. Postmodernism: A Jolt to the System?.

10. Economics and Beyond.