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Building Your Business with Google For Dummies
ISBN: 978-0-7645-7143-5
Paperback
384 pages
June 2004
US $24.99 Add to Cart

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Other Available Formats: Adobe E-Book
  • Description
  • Table of Contents
  • Author Information
  • Reviews
  • The first-ever book to show businesses step by step how to capitalize on advertising programs offered by Google, the world's #1 search engine, with more than 200 million search queries per day
  • Written by a veteran For Dummies author working in cooperation with Google, which will help support the book
  • From selecting the right keywords to crafting the right message, the book explains how to boost site traffic using AdWords, Google's hugely successful sponsored-link advertising program, which now has more than 150,000 advertisers
  • Also details how to make money with AdSense, a Google program that funnels relevant AdWords ads to other sites-and pays those sites whenever someone clicks on them