WILEY

Publishers since 1807

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Software That Sells: A Practical Guide to Developing and Marketing Your Software Project
ISBN: 978-0-7645-9783-1
Paperback
379 pages
June 2005
US $29.99 Add to Cart

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Other Available Formats: Adobe E-Book
  • Description
  • Table of Contents
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* Written by an expert with more than 30 years of experience in every role in the IT industry, this book confronts development process problems head-on, and it tackles the critical steps that must be taken to ensure success
* Dives into topics such as identifying opportunities, planning for success, building an appropriate business model, assembling a team, developing software, managing teams, and successfully marketing and selling the product
* The book fills a void in the current market, and is an ideal read for all IT professionals