Kim Haasarud bartended her way through college and in 2002 founded Liquid Architecture, a firm that creates signature drinks and bar concepts. Her clients have included Fox Searchlight, Warner Brothers, HBO, Comedy Central, Maxim, the Tribeca Film Festival, Absolut Vodka, Jameson Irish Whiskey, and the Cheesecake Factory. She also writes the "West Coast Cocktails" column for Slammed magazine, a restaurant trade journal. Her Web site is liquid-architecture.com.

Alexandra Grablewski is a well-known food and beverage photographer whose work has appeared in Gourmet, Martha Stewart Living, Real Simple, Better Homes and Gardens, and Wine Spectator as well as in many books.