REUVEN BAR-ON, an American-born Israeli psychologist, is the founding director of the Institute of Applied Intelligence in Denmark.He is also a member of the Collaborative to Advance Social and Emotional Learning at the University of Illinois and a member of the Consortium for Research on Emotional Intelligence in Organizations at Rutgers University in the US. Dr. Bar-On has been involved in defining, measuring and applying "emotional and social intelligence" since 1980.He coined the term "EQ" and developed the "EQ-i", the first test ofemotional intelligence to be published. JAMES D. A. PARKER is an Associate Professor in the Psychology Department at Trent University in Ontario, Canada, where he directsresearch on alexithymia and its relation to emotional intelligence. Dr. Parker joined Dr. Bar-On in researching emotional intelligence in 1996 and has co-developed with him the "EQ-i:YV", the first published test ofemotional intelligence for children and adolescents.