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Wired for Good: Strategic Technology Planning for Nonprofits

ISBN: 978-0-7879-6279-1
320 pages
March 2003, Jossey-Bass
Wired for Good: Strategic Technology Planning for Nonprofits (0787962791) cover image
Wired for Good is a nuts-and-bolts guide to strategic technology planning for nonprofit organizations—no matter how large or small. This book leads nonprofits through a planning process that will help them align their technology use with their mission and strategic goals, determine what the appropriate technology tools are to meet those goals, and how the technology will be implemented and supported over time. This essential guide also shows how to win support for a strategic technology plan within an organization, evaluate a plan's effectiveness, and help staff and other stakeholders adapt to the changes new technology will bring about.

Wired for Good shows nonprofit professionals how to

  • Get their organization ready for the strategic technology planning process
  • Dispel the myths surrounding technology planning
  • Understand the benefits of strategic technology planning
  • Overcome organizational resistance to strategic technology planning
  • Define the roles and responsibilities of staff and other key stakeholders in creating a successful plan
  • Make the best use of volunteers and consultants
  • Find the funds to support technology implementation
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Preface xv

The Author xxiii

PART 1 GETTING STARTED

1 Understanding Technology Planning 3

Figure 1.1 Technology Plan Pyramid 4

2 Planning and the Technology Implementation Cycle 8

Figure 2.1 Technology Implementation Cycle 9

Table 2.1 Total Cost of Ownership in

Relationship to Actions Chosen 12

3 Assessing Organizational Readiness 14

Figure 3.1 Triangle of Constraints 17

4 Addressing Resistance 18

PART 2 PLANNING THE PLAN

5 Managing the Process 27

Worksheet 5.1 Decision Log 31

Worksheet 5.2 Actions Required (AR) Log 33

6 Building the Planning Team 38

Worksheet 6.1 Process-Responsibility Matrix 44

7 Leadership Roles and Responsibilities 46

8 Working with Consultants and Volunteers 51

PART 3 DEVELOPING YOUR TECHNOLOGY PLAN

9 Front Matter 59

Example 9.1 Cupertino Community Services: Front Matter 61

10 Background Information 62

Example 10.1 Services for Brain Injury: Background Information 64

Example 10.2 San Jose Repertory Theatre: Background Information 65

Example 10.3 Diabetes Society of Santa Clara Valley: Background Information 66

11 Business Analysis 67

Worksheet 11.1 Budget Reminder 70

Worksheet 11.2 Timeline Reminder 71

Example 11.1 Cupertino Community Services: Business Analysis 83

Example 11.2 Diabetes Society of Santa Clara Valley: Business Analysis 84

Example 11.3 San Jose Repertory Theatre: Business Analysis 85

Example 11.4 Girl Scouts of Santa Clara County: Business Analysis 87

Example 11.5 Diabetes Society of Santa Clara Valley: Business Analysis 88

12 Network Services 90

Example 12.1 Parents Helping Parents, Inc.: Network Services 100

Example 12.2 Child Care Coordinating Council of San Mateo County, Inc.: Network Services 103

Example 12.3 Hope Rehabilitation Services: Network Services 104

Example 12.4 Girl Scouts of Santa Clara County: Network Services 105

Example 12.5 Services for Brain Injury: Network Services 106

Example 12.6 Girl Scouts of Santa Clara County: Network Services 106

13 Equipment Narrative and Table 107

Example 13.1 Youth Science Institute: Equipment Table 113

Example 13.2 San Jose Repertory Theatre: Equipment Table 114

Example 13.3 Junior Achievement of the Bay Area, Inc.: Equipment Narrative 116

Example 13.4 Clara Mateo Alliance, Inc.: Equipment Narrative 116

Worksheet 13.1 Hardware Inventory: Computers 117

Worksheet 13.2 Hardware Inventory: Peripherals 118

Worksheet 13.3 Hardware Inventory: Servers 119

14 Software Narrative and Table 120

Example 14.1 Youth Science Institute: Software Table 128

Example 14.2 Cupertino Community Services: Software Table 129

Example 14.3 Cupertino Community Services: Software Narrative 130

Example 14.4 Junior Achievement of the Bay Area, Inc.: Software Narrative 131

Example 14.5 Cupertino Community Services: Software Narrative 131

Worksheet 14.1 Software Inventory 132

15 Network: LAN/WAN Narrative, Inventories, and Diagrams 133

Example 15.1 Presentation Center: LAN/WAN Narrative and Inventory 142

Example 15.2 Hope Rehabilitation Services: LAN/WAN Narrative and Diagram 143

Example 15.3 Hope Rehabilitation Services: LAN/WAN Diagram 145

Example 15.4 Child Care Coordinating Council of San Mateo County, Inc.: LAN/WAN Diagram 146

Example 15.5 Unnamed Nonprofit: Site Plan Diagram 147

Example 15.6 EMQ Children and Family Services: Site Plan Diagram 148

Worksheet 15.1 LAN/WAN Equipment Inventory 149

16 Other Technologies 150

Example 16.1 Parents Helping Parents, Inc.: Other Technologies 154

Example 16.2 American Red Cross, Santa Clara Valley Chapter: Other Technologies 154

Example 16.3 Cupertino Community Services: Other Technologies 155

Worksheet 16.1 Other Technologies Inventory 156

17 Facilities Plan 157

Example 17.1 Hope Rehabilitation Services: Facilities Plan 160

Example 17.2 Clara Mateo Alliance, Inc.: Facilities Plan 161

18 Security Plan 162

Example 18.1 Junior Achievement of the Bay Area, Inc.: Security Plan 167

Example 18.2 Parents Helping Parents, Inc.: Security Plan 168

19 Technology Support Plan 169

Example 19.1 San Jose Repertory Theatre: Technology Support Plan 174

Example 19.2 Cupertino Community Services: Technology Support Plan 176

Example 19.3 San Jose Repertory Theatre: Technology Support Plan 177

20 Training Plan 178

Example 20.1 Presentation Center: Training Plan 182

Worksheet 20.1 Training Plan Matrix 185

21 Evaluation and Continuous Improvement Strategy 186

Example 21.1 Mission Hospice, Inc.: Evaluation and Continuous Improvement Strategy 189

Example 21.2 Services for Brain Injury: Evaluation and Continuous Improvement Strategy 190

22 Acceptable Use Policy 191

Example 22.1 Junior Achievement of the Bay Area, Inc.: Acceptable Use Policy 193

Example 22.2 San Jose Repertory Theatre: Acceptable Use Policy 194

23 Budget 197

Example 23.1 San Jose Repertory Theatre: Budget 201

Example 23.2 Presentation Center: Budget 204

Worksheet 23.1 Technology Budget 205

24 Implementation Timeline 210

Example 24.1 Services for Brain Injury: Implementation Timeline 213

Example 24.2 Child Care Coordinating Council of San Mateo County, Inc.: Implementation Timeline 215

Example 24.3 Hope Rehabilitation Services: Implementation Timeline 216

25 Appendixes 217

Example 25.1 Girl Scouts of Santa Clara County: Appendix 219

Example 25.2 Parents Helping Parents, Inc.: Appendix 221

26 Preparing the Document 222

PART 4 WHAT’S NEXT?

27 Managing Organizational Change 227

28 Funding and In-Kind Donations 232

29 Revisiting the Technology Plan 237

PART 5 RESOURCES

A Comprehensive Technology Plan Outline 243

B Flowchart Symbols 259

C Technology Plan Checklist 261

D Glossary of Terms 263

E Where to Go for More Information 281

Index 283

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Joni Podolsky is the founding program director of Wired for Good, a program of the Center for Excellence in Nonprofits in San Jose, California. As program director, she helped Silicon Valley nonprofits use technology strategically to improve their effectiveness by leveraging the community expertise and resources necessary to assist them in the development and implementation of strategic technology plans.
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