![]() Testing, Testing 1, 2, 3: Raise More Money with Direct Mail Tests
ISBN: 978-0-7879-6712-3
Paperback
272 pages
March 2003, Jossey-Bass
US $30.00
This price is valid for United States. Change location to view local pricing and availability. Other Available Formats: Adobe E-Book
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Instructors may request an evaluation copy for this title.
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“…Mathematically educative…” (Interactive Marketing, Vol. 6, No. 3, Jan/Mar 2005)

