 Fundraising in Times of Crisis
ISBN: 978-0-7879-6917-2
Paperback
192 pages
December 2003, Jossey-Bass
US $24.95
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Preface.
Acknowledgments.
Introduction: “The Perfect Storm”.
1. Cultural Factors That Lead to Crisis.
2. Are You in a Crisis?
3. Immediate Steps for Managing a Crisis.
4. Mission, Message, and Damage Control.
5. Successful Fundraising During and After a Crisis.
6. Designing Your Short-Term Strategy.
7. Fundraising Strategies for the Next Six to Twelve Months.
8. Fundraising Strategies with Long-Term Payoff.
9. Permanent Course Correction.
10. Conquering Tomorrow’s Crises Today.
References.
Resources.
Index.
The Author.
