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KNOWLEDGE FOR GENERATIONS

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The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative
ISBN: 978-0-7879-7675-0
Hardcover
384 pages
April 2005, Jossey-Bass
US $24.95 Add to Cart

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Other Available Formats: Adobe E-Book
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Stephen Denning is a private consultant specializing in knowledge management and organizational storytelling. His clients include GE, IBM, Shell, McDonald's, and the U.S. Army, among others. He is the author of the acclaimed books Squirrel Inc., from Jossey-Bass, and The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations.

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