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The IABC Handbook of Organizational Communication: A Guide to Internal Communication, Public Relations, Marketing and Leadership (0787980803) cover image
The IABC Handbook of Organizational Communication: A Guide to Internal Communication, Public Relations, Marketing and Leadership
Tamara Gillis (Editor)
ISBN: 978-0-7879-8080-1
Hardcover
576 pages
April 2006, Jossey-Bass
US $95.00 Add to Cart

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  • Description
  • Table of Contents
  • Author Information
  • Hallmark Features
  • Reviews
  • Resources for Instructors
"This is an important new large-scale professional public relations reference work. It contains something for everyone in corporate communications.  Its distinctive international flavor, in a rapidly globalizing business world, makes it a user friendly reference from many cultural perspectives."
—James E. Lukaszewski, ABC, APR, Fellow PRSA, chairman and president, The Lukaszewski Group Inc.

"The IABC Handbook of Organizational Communication is a truly comprehensive and didactical overview that will provide both students and practitioners with the basics of this complex management function.  Contents are developed by worldwide-recognized professionals and reflect state-of-the-art knowledge of this field."
—Rose-Marie Losier, managing director, Spanish Association of Communication Directors

"The IABC Handbook of Organizational Communication makes a quantum leap from its predecessor editions by broadening the scope of topics covered, bringing in the expertise of forty-five chapter contributors and creating a book that is both textbook ready for the classroom and an excellent resource in a communicator’s office."
—Wilma Matthews, ABC, IABC Fellow, director of constituent relations, Arizona State University

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