Never Bet the Farm: How Entrepreneurs Take Risks, Make Decisions -- and How You Can, Too
March 2006, Jossey-Bass
Introduction by Stephen Spinelli.
PART ONE: DEVELOPING THE CORRECT FRAME OF MIND.
Principle #1. Entrepreneurship Is a Career.
Principle #2. Successful Entrepreneurs Are Just like You.
Principle #3. There Are No Secrets to Success.
Principle #4. Luck Is Part of the Equation.
Principle #5. Never Reach for a Gallon When You Only Need a Quart.
Principle #6. It Shouldn’t Only Be About Money.
Principle #7. Embrace Fear, Never Reach for a Gallon When You Only Need a Quart.
PART TWO: MAKING THE RIGHT DECISIONS.
Principle #8. Never Bet the Farm.
Principle #9. Don't Spend a Dollar When a Dime Will Do.
Principle #10. Always Tap a Bridge Before Crossing.
Principle #11. Only Fools Fly Without a Net.
Principle #12. Connect but Protect, Don’t Spend a Dollar When a Dime Will Do.
Principle #13 Buddy Up Principle.
Principle #14 Learn to Play the Gray Principle.
Principle #15 Plan a Timely Exit.
An Entrepreneur’s Guidebook.
Selected Web Sites.
Stephen Spinelli Jr. is cofounder of Jiffy Lube International. He is currently vice provost at Babson College and holds the John H. Muller Jr. Chair in Entrepreneurship. He is also director of the Arthur M. Blank Center for Entrepreneurship.
—Albert A. Cannella Jr., Hahnco Companies professor, Arizona State University, Department of Management
"Iaquinto and Spinelli, using a rare mixture of practical experience and academic expertise, have come up with a framework that every entrepreneur should use if they wish to survive the inevitable pitfalls that line their path to success."
—Richard A. Steenerson, president and owner, Polaris Marine, Inc.
"Never Bet the Farm is a book that manages to be both practical and inspirational."
—Arsen Avakian, CEO and founder, Argo Tea, Inc.
"A very readable book for any entrepreneur."
—Rocki-Lee DeWitt, dean, University of Vermont, School of Business Administration