 Applied Strategic Planning: An Introduction, 2nd Edition
ISBN: 978-0-7879-8852-4
Paperback
160 pages
July 2008, Pfeiffer
US $25.00
 Add to Cart
This price is valid for United States. Change location to view local pricing and availability. |
Visit Wiley's Higher Education Site for:
Instructors may request an evaluation copy for this title.
|
Preface.
CHAPTER 1: INTRODUCTION TO APPLIED STRATEGIC PLANNING.
CHAPTER 2: ROLE OF THE CONSULTANT.
CHAPTER 3: THINKING SKILLS.
CHAPTER 4: PLANNING TO PLAN.
CHAPTER 5: VALUES AND CULTURE.
CHAPTER 6: MISSION FORMULATION.
CHAPTER 7: STRATEGIC BUSINESS MODELING.
CHAPTER 8: PERFORMANCE AUDIT.
CHAPTER 9: GAP ANALYSIS AND CLOSURE.
CHAPTER 10: INTEGRATING ACTION PLANS.
CHAPTER 11: CONTINGENCY PLANNING.
CHAPTER 12: IMPLEMENTING YOUR PLAN.
References.
About the Authors.
