Advanced Presentations by Design: The New Science for Seriously Influential Presentations

The challenges facing presenters today have increased dramatically in the past decade. This book offers a hands-on guide for designing presentations (typically using PowerPoint) when facing a difficult presentation challenge. The book integrates five essential dimensions of presentation: rhetoric (storytelling), logic (problem-solving), graphics (visual display), politics (influence skills), and metrics (objectives and measurement of success) in a systematic, comprehensive approach that is solidly based on the latest research. The author presents a breakthrough method for communicating complex data, controversial recommendations, and large amounts of information for today s advanced presentation needs.