Introduction.

About Midcity.

Acknowledgments..

Section One: Theories, Philosophy, Style, Methods and techniques.

Chatting Up readers.

Keep It Short and Sweet.

Be an Original.

Developing and Evolving News.

Do the Math.

Make It Interesting.

5Ws and the H.

Links to More Information.

Verbs.

Names.

Titles.

Ages.

Addresses.

Contractions.

Attribution.

Quotes.

Profanity, Factual Errors, Slang and Poor Grammar.

Numbers.

Abbreviations.

Measurements and Amounts.

Symbols.

Time of Day.

Time Elements.

Punctuation.

Building a Story..

Section Two: Pictures, Graphics, Audio and Video.

Writing for Pictures.

Writing for Maps and Charts.

Setting Up Audio and Video Cuts from Newsmakers.

Setting Up Audio and Video Packages from Reporters.

Writing for Video..

Section Three: Making Good Online Newswriting Better.

Correct Usage..

Section Four: Legal and Ethical Concerns.

Libel.

Invasion of Privacy.

Copyright Infringement.

Plagiarism.

Fabrication.

Sensationalism.

Conflicts of Interest.

Codes o Ethics..

Section Five: Style Tests and Writing Exercises.

Style Tests.

New Briefs.

Captions.

Audio Cuts.

Video Packages.

Video Scripts.

News Stories.