Digital Television: DTV and the Consumer
August 2004, Wiley-Blackwell
Unique to this volume are numerous Innovator Essays by some of the industry’s digital television pioneers. These insightful essays – from significant DTV innovators such as Jim Goodmon, president and CEO of Capitol Broadcasting, home of the first commercial digital television broadcast – give brief snapshots of critical moments in the transition and rollout of DTV, while focusing on what the future holds for consumers and the broadcast and electronics industries.
The latest entry in Blackwell Publishing’s Media and Technology series, Digital Television: DTV and the Consumer provides media students, scholars, and professionals a compelling perspective of the social and cultural presence of this emerging technological phenomenon.
2. A History of Digital Television Development in the United States.
3. Re-examination of Public Interest in a Digital World.
4. Educating Consumers about the Digital World.
5. The Living Room Test: Early Consumer Response to High Definition Digital Television.
6. Cable Television as a Platform for Digital Television.
7. Innovators and Early Adopters of Digital Television.
8. Public Television’s Transition to DTV.
9. Mixing the Television and the Computer, PCTV or TVPC?.
10. Looking Ahead at an ATSC World.
Index Ahead at an ATSC World.