Packaging Research in Food Product Design and DevelopmentISBN: 978-0-8138-1222-9
Hardcover
280 pages
September 2009, Wiley-Blackwell
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Packaging Research in Food Product Design and Development is the first book to comprehensively address the issues of graphics design and visual concepts, from a systematic, scientific viewpoint, yet with business applications in mind. Positioned specifically for foods and beverages, Packaging Research in Food Product Design and Development uniquely combines consumer liking, segmentation and “how to” business methodology with a detailed treatment of the different facets of concept research.
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Packaging Research in Food Product Design and Development (US $229.95)
-and- Multivariate and Probabilistic Analyses of Sensory Science Problems (US $249.95)
Total List Price: US $479.90
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