 Aquaculture Marketing Handbook
ISBN: 978-0-8138-1604-3
Paperback
271 pages
January 2009, Wiley-Blackwell
US $136.95
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"This is an excellent book, and is written for the student, it would serve as an excellent textbook), farmer, extension specialist, and just about anyone involved with aquaculture." "There are so few aquaculture marketing books available when compared to other aquaculture subjects that this book is a rare find. It forms a foundation for the subject of marketing. I recommend it very highly."
Aquaculture Magazine May/June 2006 p. 63<!--end-->
Aquaculture Magazine May/June 2006 p. 63<!--end-->
"This concise handbook covering the topic of aquaculture marketing is long overdue."
Aquaculture International
"The Aquaculture Marketing Handbook will provide the reader with the tools necessary to evaluate and adapt to changing market conditions."
Aquaculture Europe
"Packed with ideas and suggestions as well as some very good down-to-earth guidance on both market research and marketing…A pleasant surprise." Ausmarine
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