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E-book
Essentials of Intellectual Property: Law, Economics, and Strategy, 2nd EditionISBN: 978-1-118-00995-6
E-book
304 pages
February 2011
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Other Available Formats: Paperback
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Alexander I. Poltorak is the founder, Chairman, and CEO of General Patent Corporation (GPC), an intellectual property (IP) firm focusing on intellectual property strategy and valuation, IP licensing, and enforcement.
Paul J. Lerner is the Senior Vice President and General Counsel of General Patent Corporation (GPC). He coauthored Essentials of Licensing Intellectual Property, as well as articles in Intellectual Property Worldwide, Patent Strategy & Management, and Managing Intellectual Property.
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