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They Snooze, You Lose: The Educator's Guide to Successful Presentations

ISBN: 978-1-118-05833-6
240 pages
June 2011, Jossey-Bass
They Snooze, You Lose: The Educator


Presentation skills that that will captivate your audience every time

In today's increasingly visual world, the art of giving presentations is a much-needed talent. They Snooze, You Lose, provides a comprehensive guide made especially for teachers and administrators who want to become presentation "stars" in their classrooms, at board meetings, or any time they are in front of an audience

  • Describes how to apply the author's proven CHIMES2 elements: Connections, Humor, Images, Music, Emotion, Stories, and Senses
  • Contains a bonus DVD with premade slides, a study guide, and reproducible images
  • Burmark is the author of the best-selling book Visual Literacy: Learn to See, See to Learn
  • Includes key sections on the best ways to integrate technology into your presentations
New and seasoned educators alike will benefit from this fun and easy-to-read guide on building essential presentation skills.
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Table of Contents

About the DVD vii

Foreword xi

Acknowledgments xiii

Introduction xv

About the author xvii

Part 1 Evolution

1 Tweaking presentations 3

Templates, color, and type

2 Creating slides and handouts 25

Powerful role for slides; complementary job for handouts

3 Celebrating presenters 43

Lecturer + entertainer + motivator = educator

Part 2 Revolution

4 Ringing CHIMES2 61

Connections, humor, images, music, emotion, story, and senses

5 Making connections 69

Creating context; ten-minute limit, 10:2 presentations; Wordles

6 Harnessing humor 93

Wit, mirth, and laughter; the humor zone; resources

7 Starting with images 109

Setting the stage, reducing text, color power, pictorial effect

8 Playing music 141

Dictating appropriate emotional states; music and learning; your Beatles

9 Tapping emotion 157

Sticky like Post-it notes; statistics versus emotional appeal; HeartMath

10 Telling stories 175

Stories organize our worlds; progressive story; writing the future

11 Engaging senses 195

Multisensory learning, anchor images, dual channels, popcorn to remember

Part 3 Resolution

12 Putting it all together 215

Review of ten starter strategies for avoiding presentation pitfalls

Notes 229

Index 249

Credits 259

How to use the DVD 261

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Author Information

Lynell Burmark, Ph.D., award-winning college professor and K–12 classroom teacher, now consults to school districts and high-tech companies and keynotes dozens of conferences every year. The author of Visual Literacy: Learn to See, See to Learn, she maintains a website atwww.educatebetter.org.
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