Relationship Economics: Transform Your Most Valuable Business Contacts Into Personal and Professional Success, Revised and Updated
Relationship Economics isn't about taking advantage of friends or coworkers to get ahead. It's about prioritizing and maximizing a unique return on strategic relationships to fuel unprecedented growth. Based on the author's global speaking and consulting engagements, Relationship Economics reveals that success comes from investing in people for extraordinary returns. This revised and updated version explains the three major types of relationships—personal, functional, and strategic—and how to focus each to fuel enterprise growth. It introduces new concepts in relationship management, including the exchange of Relationship Currency, the accumulation of Reputation Capital, and the building of Professional Net Worth. These are the fundamental measures of business relationship, and once you understand them, you'll be able to turn your contacts into better executions, performance, and results.
"David Nour is the definitive expert on strategic relationships.
He has captured practical, pragmatic, and timely insights in
Relationship Economics and has been a valuable resource to
my sales transformation efforts."
—RANDY SEIDL, Senior VP, Enterprise Servers, Storage and Networking, Americas, HP
"Although many understand the importance of relationships, the
quantifiable and strategic values of relationships are often
underemphasized. David Nour has done just that in¿Relationship
—CRAIG LEMASTERS, President and CEO, Assurant Solutions
"If a man is judged by the company he keeps, David Nour's
Relationship Economics provides a systematic approach to
building value in that judgment. The concepts reach well beyond
networking to building lasting and productive relationships."
—DENNIS SADLOWSKI, former president and CEO, Siemens Energy & Automation, Inc.
1 Why Most "Networking" Doesn't Work!
2 The Evolution of Quantifiable Relationships.
3 Strategic Relationship Planning.
4 Understanding the Science of Social Network Analysis (SNA).
5 Relationship-Centric Goals for Revenue Growth.
6 Pivotal Contacts for Leadership Development.
7 Relationship Bank for Strategy Execution.
8 Relationship Currency for Adaptive Innovation.
9 Transforming Us and Them into We.
10 Social Media and Business Relationships.
About the Author.
David Nour Speaking Topics.