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E-book

Digital Impact: The Two Secrets to Online Marketing Success

Vipin Mayar, Geoff Ramsey
ISBN: 978-1-118-08774-9
E-book
256 pages
May 2011
US $16.99 Purchase This E-book

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VIPIN MAYAR has been the global leader for the Marketing Performance practice at McCann Worldgroup, the marketing solutions network that specializes in transforming brands and growing businesses. He was named aniMedia Top 25 Innovator in 2010.

GEOFF RAMSEY is cofounder and CEO of eMarketer, the authority on digital marketing trends, media, and commerce. Geoff keynotes at major industry and corporate events around the globe and is frequently quoted in the Wall Street Journal, Forbes, Reuters, NPR, BusinessWeek, and Advertising Age.