Wiley
Wiley.com
Print this page Share

Retail Analytics: The Secret Weapon

ISBN: 978-1-118-09984-1
Hardcover
176 pages
October 2011
US $45.00 Add to Cart

This price is valid for United States. Change location to view local pricing and availability.

Retail Analytics: The Secret Weapon (1118099842) cover image
Other Available Formats: E-book

Emmett Cox is Senior Vice President of Consumer and Business Intelligence at BBVA Compass Bank, where he uses his retail experience in the development of strategic-based consumer programs. He has also worked for Walmart Financial Services, GE Money Global, and Kmart. He has lectured in many CRM and marketing conferences and seminars, including the Paris Loyalty Forum, Czech Republic Loyalty Management, ACNielsen Category Management, Spectra Marketing and Intelligent Targeting, Teradata NCR Partners, and others in the United States; Coolum, Australia; and Vienna, Austria.

Buy Both and Save 25%!

+

Retail Analytics: The Secret Weapon (US $45.00)

-and- Manufacturing Best Practices (US $39.95)

Total List Price: US $84.95
Discounted Price: US $63.71 (Save: US $21.24)

Add BOTH to Cart
Cannot be combined with any other offers. Learn more.