Wiley.com
Print this page Share

Infographics For Dummies

ISBN: 978-1-118-79238-4
320 pages
June 2014
Infographics For Dummies (1118792386) cover image

Description

Create stunning infographics with this hands-on guide

Infographics For Dummies is a comprehensive guide to creating data visualization with viral appeal. Written by the founder of Infographic World, a New York City based infographic agency, and his top designers, the book focuses on the how-to of data, design, and distribution to create stunning, shareable infographics. Step-by-step instruction allows you to handle data like a pro, while creating eye-catching graphics with programs like Adobe Illustrator and Photoshop. The book walks you through the different types of infographics, explaining why they're so effective, and when they're appropriate.

Ninety percent of the information transmitted to your brain is visual, so it's important to tickle the optic nerves to get people excited about your data. Infographics do just that. Much more exciting than a spreadsheet, infographics can add humor, interest, and flash while imparting real information. Putting your data in graphic form makes it more likely to be shared via Twitter, Facebook, Pinterest, and other social media sites, and the visual interest makes it less likely to be ignored. Infographics For Dummies provides a tried-and-true method for creating infographics that tell a story and get people excited. Topics include:

  • Talking to clients about the data
  • Discovering trends, outliers, and patterns
  • Designing with mood boards and wireframes
  • Launching and promoting your infographic

The book, written by Justin Beegel, MBA, founder of Infographic World, Inc., describes the elements of a successful infographic, and stresses the must-have ingredients that get your data noticed. Humans are visual creatures, telling stories in a visual way. In today's world filled with data and messaging, an infographic is one of the best ways to get your point across. 

See More

Table of Contents

Introduction 1

Part I: Getting Started with Infographics 5

Chapter 1: Unlocking the Power of Infographics 7

Chapter 2: Exploring Infographics 19

Chapter 3: Designing Your Approach to Infographics 35

Part II: Starting with Data 57

Chapter 4: Informing Yourself 59

Chapter 5: Gathering Your Data 77

Chapter 6: Discovering the Story 93

Part III: Depicting with Delightful Design 115

Chapter 7: Creating Wireframes and Managing Mood Boards 117

Chapter 8: Designing Around a Theme 135

Chapter 9: Designing Infographics in Adobe Illustrator 153

Chapter 10: Designing Infographics in Photoshop 193

Chapter 11: Expanding Your Tools and Techniques 225

Part IV: Ready to Distribute 241

Chapter 12: Launching Your Infographic 243

Chapter 13: Promoting Your Infographic 255

Part V: The Part of Tens 273

Chapter 14: Ten Infographics Trends to Follow 275

Chapter 15: Ten Future Infographic Uses to Try Today 283

Index 291

See More

Author Information

Justin Beegel is the founder of Infographic World, Inc. The company is one of the leading infographic creators in the U.S. and boasts a “who’s who” of clients on their roster. They claimed a “Best Infographic of 2011” honor from sodahead.com with a Steve Jobs tribute graphic.

See More

Press Release

July 16, 2014
Wiley and Infographic World Launch Infographics For Dummies

Wiley and Infographic World today announced the launch of Infographics For Dummies (Wiley; ISBN: 978-1-118-79238-4; July 2014), the latest in the For Dummies® series -- the world’s bestselling reference series with more than 250 million copies printed. 

Infographics For Dummies is available nationwide in Barnes and Nobles, Amazon and Wiley.com in both a paperback and e-book formats.  The MSRP is $29.99. 

The book is written by Justin Beegel, MBA, and Founder of Infographic World, one of the leading creators of Infographics with world-class clients such as Google, Intel, ESPN, P&G, Discovery, McGraw Hill, Pepsi, Intuit, and McCann.  

According to Google, searches for infographics have increased 800% in the last two years. Infographics For Dummies describes the elements of a successful infographic, and stresses the must-have ingredients that get your data noticed. Humans are visual creatures, telling stories in a visual way. In today's world filled with data and messaging, an infographic is one of the best ways to get your point across.

“We could not be more honored to work with Wiley and join the immensely popular “For Dummies” series,” said Beegel, CEO of Infographic World. “Infographics For Dummies lays out all the tools and steps necessary to create world-class infographics that can tell your story simply and visually, and also help your infographic go viral, getting your brand in front of millions of people quickly.”  

Book Description:

Infographics For Dummies is a comprehensive guide to creating data visualization with viral appeal. Written by the founder of Infographic World, a New York City based infographic agency, and his top designers, the book focuses on the how-to of data, design, and distribution to create stunning, shareable infographics. Step-by-step instruction allows you to handle data like a pro, while creating eye-catching graphics with programs like Adobe Illustrator and Photoshop. The book walks you through the different types of infographics, explaining why they're so effective, and when they're appropriate.

Ninety percent of the information transmitted to your brain is visual, so it's important to tickle the optic nerves to get people excited about your data. Infographics do just that. Much more exciting than a spreadsheet, infographics can add humor, interest, and flash while imparting real information. Putting your data in graphic form makes it more likely to be shared via Twitter, Facebook, Pinterest, and other social media sites, and the visual interest makes it less likely to be ignored. Infographics For Dummies provides a tried-and-true method for creating infographics that tell a story and get people excited. Topics include:

  • Talking to clients about the data
  • Discovering trends, outliers, and patterns
  • Designing with mood boards and wireframes
  • Launching and promoting your infographic

# # #

 About For Dummies®:

After 20 years, more than 250 million copies printed, and millions of e-books downloaded, For Dummies is the world’s bestselling reference series, well known for enriching people’s lives by making knowledge accessible in a fun and easy way. Loyal customers around the globe agree that For Dummies is “more than a publishing phenomenon…[it is] a sign of the times,” [The New York Times]. With more than 1,800 active topics covering everything from health to history, music to math, sports to self-help, technology to travel, For Dummies is dedicated to Making Everything Easier. The For Dummies brand presence continues to expand wherever there is a need to know, including mobile apps, e-learning courses, a corporate custom publishing program, a robust consumer website, and a licensed product line that includes consumer electronics, culinary, crafts, video, software, musical instrument packs, home improvement, automotive, game, and more. For more information, visit Dummies.com. For Dummies is a branded imprint of Wiley.

About Infographic World:

Infographic World is a leading information graphics company based in New York City.  The company, which launched in 2009, is projected to make $2 million in revenue in 2014 and is growing rapidly.  Infographic World’s long list of world-class clients includes 30 Fortune 500 companies who represent $1.88 trillion in revenue, such as Google, Intel, ESPN, P&G, Discovery, McGraw Hill, Pepsi, Intuit, and McCann.   The company has a proven track record of creating graphics that go viral – reaching hundreds of thousands of websites as well as creating highly engaging visual communications for brands across the world.  For more information please visit www.infographicworld.com.

See More
Back to Top