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Social Media Marketing All-in-One For Dummies, 4th Edition

ISBN: 978-1-119-33039-4
744 pages
May 2017
Social Media Marketing All-in-One For Dummies, 4th Edition (1119330394) cover image

Description

The bestselling social media marketing book

Marketing your business through social media isn't an option these days—it's absolutely imperative. In this new edition of the bestselling Social Media Marketing All-in-One For Dummies, you'll get comprehensive, expert guidance on how to use the latest social media platforms to promote your business, reach customers, and thrive in the global marketplace.

Social media continues to evolve at breakneck speed, and with the help of this guide, you'll discover how to devise and maintain a successful social media strategy, use the latest tactics for reaching your customers, and utilize data to make adjustments to future campaigns and activities. Plus, you'll find out how to apply the marketing savvy you already have to the social media your prospects are using, helping you to reach—and keep—more customers, make more sales, and boost your bottom line.

  • Includes the latest changes to Facebook, Twitter, Pinterest, LinkedIn, YouTube, and more
  • Offers tips for engaging your community and measuring your efforts
  • Explains how to blend social media with your other online and offline marketing efforts
  • Shows you how to leverage data to learn more about your community

Don't get left behind! Let this book help you get the most from every minute and dollar you spend on marketing.

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Author Information

Jan Zimmerman owns Sandia Consulting Group and Watermelon Mountain Web Marketing, where she both practices and provides support for social media marketing techniques. Deborah Ng is a freelance writer from central New Jersey. She blogs about books at BooksAndChardonnay.com and shares tips and job leads for telecommuters at Telecommunity.net.

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Downloads

Download TitleSizeDownload
Social Media Marketing Goals Word Version 472.15 KB Click to Download
Social Media Marketing Goals PDF Version 1.06 MB Click to Download
Social Media Marketing Plan Word Version 285.53 KB Click to Download
Social Media Marketing Plan PDF Version 1.87 MB Click to Download
Errata in text
Corrections document is attached here
39.00 KB Click to Download
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Errata

Do you think you've discovered an error in this book? Please check the list of errata below to see if we've already addressed the error. If not, please submit the error via our Errata Form. We will attempt to verify your error; if you're right, we will post a correction below.

ChapterPageDetailsDatePrint Run
Errata in text
Corrections document is attached in download section
24-Jun-17
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