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Macroeconomics for Managers

ISBN: 978-1-4051-0144-8
844 pages
November 2003, ©2003, Wiley-Blackwell
Macroeconomics for Managers (140510144X) cover image
This text offers business school students an excellent practical explanation of the short-term linkages in the macroeconomic arena. While the underlying theoretical constructs are not ignored, emphasis is placed on the empirical underpinnings and managerial implications of macroeconomics. The text begins by introducing key concepts such as the GDP, National and Personal Income, and the various measures of inflation and unemployment. Building on this foundation it then analyzes the following aspects of macroeconomics: aggregate supply and demand, international financial markets, cyclical fluctuations, policy analysis, and forecasting.

  • Engages the reader with detailed case studies and "Manager's Briefcase" discussions.
  • Focuses on the short-term linkages in macroeconomics.
  • Uses an empirically oriented approach, while also explaining underlying theoretical constructs.
  • Includes chapter summaries, key concepts, and practice questions.
  • Lecturer resources available at http://www.blackwellpublishing.com/mfm/
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Part I: Introductory Concepts.

Part II: Aggregate Demand And Joint Determination Of Output And Interest Rates.

Part III: Aggregate Supply: Inflation, Unemployment, And Productivity.

Part IV: The International Economy.

Part V: Cyclical Fluctuations.

Part VI: Policy Analysis And Forecasting.

Further Reading.

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Michael K. Evans formerly taught at the Kellogg School at Northwestern University. Since 1981 he has headed Evans, Carroll & Associates (formerly Evans Economics), and has generated thousands of forecasts at the macroeconomic, financial, industry, and individual company level. He was awarded the Annual Blue Chip Economic Forecasting Award in 1999 for the most accurate macroeconomic forecasts over the past four years.
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"This book by Michael Evans provides an excellent introduction to understanding the impact of the macroeconomy on a business. It is well written an makes the subject matter accessible to MBA and college students, managers, and interested laymen. This book belongs on every business bookshelf."
Raj Aggarwal, Kent State University
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Instructors Resources
Wiley Instructor Companion Site
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