WILEY

KNOWLEDGE FOR GENERATIONS

WILEY - KNOWLEDGE FOR GENERATIONS

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Colour Forecasting
ISBN: 978-1-4051-2120-0
Paperback
192 pages
September 2005, Wiley-Blackwell
US $69.99 Add to Cart

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  • Description
  • Table of Contents
  • Author Information
  • Reviews
Introduction.

Fashion forecasting and the driving forces of fashion (1700-2000).

The views of the forecasters and trend information users.

Colour knowledge.

The colour forecasting process.

The colour forecaster's toolkit.

The development of a colour story.

Predicting the direction for colour forecasting