WILEY

KNOWLEDGE FOR GENERATIONS

WILEY - KNOWLEDGE FOR GENERATIONS

United States Change Location

cart.gif CART |  MY ACCOUNT |  CONTACT US |  HELP    
Cover image for product 1405134666
Global Communication: Theories, Stakeholders, and Trends, 2nd Edition
ISBN: 978-1-4051-3466-8
Hardcover
376 pages
October 2005, Wiley-Blackwell
US $116.95 Add to Cart

This price is valid for United States. Change location to view local pricing and availability.

This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 1-2 days delivery time for paperbacks, and 3-5 days for hardcovers. The book is not returnable.
Other Available Formats: Paperback
  • Description
  • Table of Contents
  • Author Information
  • Reviews
1. Global Communication.

2. Development Research Traditions and Global Communication.

3. American Multimedia Giants.

4. Non-US Stakeholders of Global Communications Systems.

5. Global Issues, Music, and MTV.

6. CNN International: Role, Impact, and Global Competitors.

7. The Roles of Global News Agencies.

8. Media in the Middle East and North Africa, by Ralph Berenger.

9. The Role of Global Advertising.

10. The Message: The Role of International Organizations.

11. The Medium: Global Technologies and Organizations.

12. The Internet: The New Frontier.

13. Summary and Conclusions