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Entrepreneurial Strategies: New Technologies in Emerging Markets

Arnold Cooper (Editor), Sharon Alvarez (Editor), Alejandro Carrera (Editor), Luiz Mesquita (Editor), Roberto Vassolo (Editor)
ISBN: 978-1-4051-4167-3
Hardcover
248 pages
August 2006, Wiley-Blackwell
US $100.00 Add to Cart

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Entrepreneurial Strategies: New Technologies in Emerging Markets (1405141670) cover image
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 5-6 days delivery time. The book is not returnable.
Other Available Formats: E-book

This book presents a series of studies from different scholars, looking at entrepreneurial strategies and innovation in emerging market economies.
  • Represents the view of the entrepreneur in local as well as multinational corporations.
  • Focuses on how entrepreneurial activities can take advantage of new technologies in emerging market economies.
  • Considers how companies operating in EMEs can cope with the main environmental constraints.
  • Written in an accessible style, free from jargon, and does not require any prior technical knowledge.