Television in the Multichannel Age: A Brief History of Cable Television
February 2008, Wiley-Blackwell
This volume examines the many factors that shape today's multichannel television landscape, including government policy, groundbreaking technologies, and the great unknown - the public's fickle programming tastes. It also provides an overview of how broadcast, cable, and satellite television actually "work"; discusses how multichannel television technologies in developing nations can sometimes be a mixed blessing; and considers the future of multichannel television in the U.S. and around the globe.
With the help of newly discovered oral history transcripts, personal interviews, government documents, and never before seen photographs, Television in the Multichannel Age digs deeply into the historical archives to present a fascinating history of media that have come to play critical roles in today's society.
2. Cable Pre-history and the Community Antenna Pioneers: before 1960.
3. Regulatory Beginnings: 1960-7.
4. "Blue Sky": 1968-74.
5. Cable Meets Satellite: 1975-80.
6. The Satellite Years: 1980-92.
7. Multichannel Television's Mature Years: 1993-Present.
8. The View from 2007: The Future of Multichannel Television.
- Guides the reader through the history of multichannel television from its origins in the ‘40s to the modern age
- Discusses factors that influence today’s television landscape including government policy-making, emerging technologies, and the public’s programming tastes
- Concentrates on domestic multichannel technologies while considering global impacts of these technologies
- Includes newly discovered oral history transcripts, personal interviews, government documents, and never before seen photographs
- Presents a fascinating history of media that have come to play critical roles in today’s society, and in doing so invites the reader to speculate on the future of multichannel television
--Jim Schwoch, Northwestern University
“The author … has done a good job of condensing sixty years of cable history into a tight, well-organized summary. An excellent overview of the industry.” Television Quarterly<!--end-->
“Mullen writes in an accessible style, tackles both technical and business history, and adds a dash of colorful business people. She also wisely includes international developments as a counterpoint to this very American story. Recommended.” Choice
"Mullen writes in an accessible style, tackles both technical and business history, and adds a dash of colorful business people. She also wisely includes international developments as a counterpoint to this very American story." R.W. Morrrow, Morgan State University