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Research Methods for Social Psychology
ISBN: 978-1-4051-4980-8
Hardcover
424 pages
August 2008, Wiley-Blackwell
US $79.95 Add to Cart

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  • Description
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Research Methods for Social Psychology teaches students to think like an experimental social psychologist. Striking a balance between theoretical sophistication and hands-on activities and exercises, this engaging text offers a friendly approach to methodology and a successful means of motivating students to design and execute their own social psychological research.

  • Active learning activities on social psychology in each chapter, as well as thought exercises at the end of each chapter
  • Guidance on developing social psychology research topics, advice on ethics reviews of research projects, instructions on how to design independent and dependent variables, and assistance with performing a post-experimental interviews with participants
  • A stand alone chapter on basic data analysis, in addition to directions for putting statistical results into words
  • Guidance on writing APA-style summaries of social psychology experiments, as well as giving oral and poster presentations; includes a sample annotated APA-style lab report