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Applied Communication
  The Handbook of Communication and Corporate Social Responsibility
ISBN: 978-1-4443-3634-4
Hardcover
608 pages
July 2011, Wiley-Blackwell
US $199.95
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This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field.
- Addresses a gap in the existing CSR literature
- Demonstrates the relevance of effective CSR communication for the management of organizations
- The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management
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