 Customer Responsive Management: The Flexible Advantage
ISBN: 978-1-55786-505-2
Paperback
286 pages
December 1996
US $59.95
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An Introduction to Customer Responsiveness.
The Evolving Economic Focus: From Conquest to Relationship.
Why Should Organizations Be Responsive?.
Customer Responsiveness is Activity Based.
The Customer-Responsive Model.
Examples of Customer-Responsive Organizations.
The Customer Relationship Management Task.
Delivery Coordination Management Task.
Customer-Responsive Demand Economics.
Customer-Responsive Cost Economics.
Customer-Responsive Pricing.
The Customer-Responsive Organization.
Customer-Responsive Information Infrastructure.
Responsive Relationships.
The Evolving Business Focus: Production to Customer Responsiveness.
Index.
The Evolving Economic Focus: From Conquest to Relationship.
Why Should Organizations Be Responsive?.
Customer Responsiveness is Activity Based.
The Customer-Responsive Model.
Examples of Customer-Responsive Organizations.
The Customer Relationship Management Task.
Delivery Coordination Management Task.
Customer-Responsive Demand Economics.
Customer-Responsive Cost Economics.
Customer-Responsive Pricing.
The Customer-Responsive Organization.
Customer-Responsive Information Infrastructure.
Responsive Relationships.
The Evolving Business Focus: Production to Customer Responsiveness.
Index.
