 Strategic Management: Total Quality and Global Competition
ISBN: 978-1-55786-650-9
Paperback
320 pages
June 1997
US $87.95
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Preface.
Acknowledgments.
Maps.
1. Strategic Management Decisions for Total Quality and Global Competition.
2. The Environment and the Strategic Plan.
Appendix to Chapter 2 -
Case Analysis Guide.
3. International Strategic Decisions.
4. Business Ethics and Corporate Social Responsibility.
5. Corporate Strategy.
6. Business Level Strategy: Competitive Strategy.
7. Business Level Strategy: Total Quality and Customer Value Strategy.
8. Functional Strategy.
9. Strategy Implementation: Structure and Teams.
10. Strategy Implementation: Culture and Behavior.
11. Evaluation, Control and Process Improvement.
Index.
Acknowledgments.
Maps.
1. Strategic Management Decisions for Total Quality and Global Competition.
2. The Environment and the Strategic Plan.
Appendix to Chapter 2 -
Case Analysis Guide.
3. International Strategic Decisions.
4. Business Ethics and Corporate Social Responsibility.
5. Corporate Strategy.
6. Business Level Strategy: Competitive Strategy.
7. Business Level Strategy: Total Quality and Customer Value Strategy.
8. Functional Strategy.
9. Strategy Implementation: Structure and Teams.
10. Strategy Implementation: Culture and Behavior.
11. Evaluation, Control and Process Improvement.
Index.
