Trends in International Business: Critical PerspectivesISBN: 978-1-57718-127-9
Paperback
336 pages
March 1998
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Part I: The Global Environment.
Part II: The Role and Influence of Government.
Part III: Management Dimensions.
Part IV: Marketing Dimensions.
Part V: Financial and Accounting Dimensions.
Part VI: Implementing Global Strategy.
Part VII: Emerging Issues.
Part II: The Role and Influence of Government.
Part III: Management Dimensions.
Part IV: Marketing Dimensions.
Part V: Financial and Accounting Dimensions.
Part VI: Implementing Global Strategy.
Part VII: Emerging Issues.
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Trends in International Business: Critical Perspectives (US $47.95)
-and- China Versus the West: The Global Power Shift of the 21st Century (US $34.95)
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