Leadership the Sven-Göran Eriksson Way: How to Turn Your Team Into Winners, 2nd Edition
August 2004, Capstone
—From Leadership the Sven-Göran Eriksson Way
"...offers a visible and successful example of this new model of
"...the authors examine the 'mature' form of leaderhip that
Eriksson exemplifies: the level-headed long-termism that learns
from failure, encourages responsibility and 'keeps it
"I very much enjoyed it and in particularly the way it gelled good business management principles with their application to football as illustrated by many of the ...decisions taken by our national coach who...has brought confidence, assurance, team spirit and a more worldwide awareness to our England team, giving everybody optimism."
—Gordon Taylor, Chief Executive of the Professional Footballers Association
1. Enter Svennis.
2. Swedes 2 Turnips 1.
3. Leaders Do the Sven Thing.
4. Leaders are Different.
5. The Leader as Coach.
6. Keep Your Distance.
7. Motivate to Win.
8. There is an I in Team.
9. Keep it Simple.
10. Never Walk Alone.
11. Open Goals.
12. Face Up to Failure.
Management Today profiled Julian Birkinshaw as one of six of the 'Next Generation of Management Gurus'. He is the author of seven books, including Entrepreneurship in the Global Firm (2001) and Inventuring: Why Big Companies Must Think Small (2003).
STUART CRAINER is co-founder of Suntop Media and the author and co-author of a string of business bestsellers including The Tom Peters Phenomenon, Generation Entrepreneur (with Des Dearlove), The Ultimate Business Library and the Financial Times Handbook of Management.