  Marketing Genius
ISBN: 978-1-84112-681-4
Hardcover
504 pages
April 2006, Capstone
US $27.95
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"...a good roundup of important marketing theory with some great case studies...." (Brand Strategy, April 2006)
"...truly inspiring book..." (Brand Strategy, June 2006)
"...exceptional writer..." (bubblewrap, June 2006)
"...fascinating read..." (Irish Enterpreneur, June 2006)
"...spot on..." (Simon Wakeman Journal, June 2006)
Buy Both and Save 25%!
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