Management in 20XX: What will be important in the future -- a holistic view
To survive, companies will have to be resilient and yet adaptable. To turn their visions into reality, they will have to act as well as react. Growth will come to only those companies that can identify demand and apply the right technological know-how to create tangible customer benefit. Development, marketing, and sales departments must arrive at the right strategies, just as corporate organization, production, and logistics managers must devise and implement the best possible processes.
The book lays out some remarkable scenarios and ambitious visions for the future. It helps readers to formulate ideas and plot new directions for their business and points out the changes needed to meet challenges that lie ahead. The new role people will play in the evolving world of business also receives attention in this book that is at once informative and inspiring.
500 years into the future and 500 years into the past.
New components and computers.
Further disruptive technologies.
Robots and agents.
Information and communication.
Human, man-machine and machine-machine communication.
Looking at the future on the basis of current trends – conclusion.
THE DIFFERENT SPHERES OF OUR LIVES.
On the move.
Fields of application.
Leisure and entertainment.
New ways of doing business.
The different spheres of our lives – conclusion.
PEOPLE AS CUSTOMERS.
Personalization of the moment.
Our needs and desires.
The emotional versus the rational.
People as customers – conclusion.
THE ENTREPRENEUR'S JOYSTICK.
The way to achieve corporate objectives.
From the vision to the processes involved.
Organizations fit for individuals.
Forms of organization.
Partnering and collaboration.
Management and coaching.
Finance and controlling.
The business plan.
The entrepreneur's joystick – conclusion.
PROCESS E-VOLUTION IN COMPANIES.
Knowing the customer.
The world of the customer's experience.
Customer relationship management (CRM).
The innovation process.
Process e-volution in companies – conclusion.
Sources of the pictures and graphics in the fi gures.