Manager's Guide to Making Decisions about Information Systems
September 2005, ©2006
The Manager’s Guide to Making Decisions About IS first focuses on big picture issues, such as hardware, software, and the Internet; strategic uses of IS; aligning IS with the business; types of applications; and inter-organizational systems. Gray then provides you with essential knowledge that will help you make informed decisions on big-ticket applications, including electronic commerce, enterprise requirements planning (ERP), customer relationship management (CRM), data warehousing, knowledge management, and business intelligence. Finally, the Manager’s Guide to Making Decisions About IS examines the IS issues that managers are currently facing in today’s business, including outsourcing, systems integration, supply chain, people issues, mergers and acquisitions, infrastructure, and privacy, security, and ethics.
Chapter 2. The Big Picture: IT and Business.
Chapter 3. Electronic Commerce.
Chapter 4. Enterprise Requirements Planning.
Chapter 5. Data Warehousing.
Chapter 6. Customer Relationship Management.
Chapter 7. Knowledge Management.
Chapter 8. Business Intelligence.
Chapter 9. Outsourcing and Its Variations.
Chapter 10. Working Together: Systems Integration, Inter-Organizational Systems, Alliances, and Globalization.
Chapter 11. Is in Managing Business Operations: The Supply Chain.
Chapter 12. The Chief Information Officer, People Issues, Project Management, Change Management,
Chapter 13. Information Systems in Mergers and Acquistions.
Chapter 14. Work Systems and Infrastructure.
Chapter 15. Privacy, Security, Copyright, Patents, and Other Legal and Ethical Issues.
Appendix: The Computer Industry.
Written with executive MBA's and working MBA's in mind
Uses an easy to read style for the business student without technical know how. Technical terms are explained as they are encountered and an extensive Glossary is provided at the end of the book.
Focuses on what managers can do to make a firm's investment in IS pay off and not on technical details
Author is an authoritative, well-known figure in the IS field that has taught this course at many levels. Recognized with the LEO award of the Association for Information Systems for lifetime achievement and founding editor of Communications of AIS.