ABOUT THE AUTHORS
Masaaki Kotabe
Masaaki "Mike" Kotabe is the Washburn Chair of International Business and Marketing, and Director of Research at the Institute of Global Management Studies at the Fox School of Business and Management at Temple University. Prior to joining Temple University in 1998, he was Ambassador Edward Clark Centennial Endowed Fellow and Professor of marketing and international business at the University of Texas at Austin. Dr. Kotabe also served as the Vice President of the Academy of International Business in the 1997–98 period. He received his Ph.D. in Marketing and International Business at Michigan State University. Dr. Kotabe teaches international marketing, global sourcing strategy (R&D, manufacturing, and marketing interfaces), and Japanese business practices at the undergraduate and MBA levels and theories of international business at the Ph.D. level. He has lectured widely at various business schools around the world, including Austria, Germany, Finland, Brazil, Colombia, Mexico, Japan, Indonesia, and Turkey. For his research, he has worked closely with leading companies such as AT&T, NEC, Philips, Sony, and Ito-Yokado (parent of 7-Eleven stores).
Dr. Kotabe has written many scholarly publications. His research work has appeared in such journals as the Journal of International Business Studies, Journal of Marketing, and Strategic Management Journal. His books include Global Sourcing Strategy: R&D, Manufacturing, Marketing Interfaces (1992), Japanese Distribution System (with Michael R. Czinkota, 1993), Anticompetitive Practices in Japan (with Kent W. Wheiler, 1996), MERCOSUR and Beyond (1997), Marketing Management (with Michael R. Czinkota and David Mercer, 1997), Trends in International Business: Critical Perspectives (with Michael R. Czinkota, 1998), and Global Marketing Management (with Kristiaan Helsen, 1998).
He is the Associate Editor of the Journal of International Business Studies and the Co-Editor of the Journal of International Management. He serves on the editorial boards of the Journal of International Marketing, the Journal of World Business, the Journal of Business Research, the Latin American Economic Abstracts, and the Thunderbird International Business Review. He also serves as an Advisor to the Institute of Industrial Policy Studies (IPS) National Competitiveness Report.
In the recent issue of Journal of Teaching in International Business in 1997, Dr. Kotabe was ranked the most prolific international marketing researcher in the world in the last ten years. He has been recently elected a Fellow of the Academy of International Business for his lifetime contribution to international business research and education. He is also an elected member of the New York Academy of Sciences.
Kristiaan Helsen has been an associate professor of marketing at the Hong Kong University of Science and Technology (HKUST) since 1995. Prior to joining HKUST, he was on the faculty of the University of Chicago for five years. He regularly visits Nijenrode University (Netherlands). Dr. Helsen received his Ph.D. in Marketing at the Wharton School of the University of Pennsylvania.
His research areas include promotional strategy, competitive strategy, and hazard rate modeling. His articles have appeared in journals such as Marketing Science, Journal of Marketing, Journal of Marketing Research, and European Journal of Operations Research, among others. Dr. Helsen is on the editorial boards of the International Journal of Research in Marketing and the Journal of Marketing.
