Accent on Asia
With Asia emerging as both a dynamic market for — and a vital source of — content, we are strengthening our regional publishing capabilities to enable more Asian authors to reach broader worldwide audiences and to serve the increasing global demand for must-have content and services. These efforts complement our strong Asian sales and marketing team and our existing indigenous publishing programs.
We have established a new Scientific, Technical, and Medical (STM) publishing program in Asia to augment our existing programs in the U.S., the U.K., and Germany. Key editorial appointments have been made in China, Japan, and Taipei, and we are increasing the number of Asia-based editorial board members.
The launch by Wiley-VCH of Chemistry – An Asian Journal is an example of expanding our relationships with scientific communities and scholarly societies; in this case, we are working with the Asian Chemical Editorial Society (ACES), on behalf of the Chinese Chemical Society, the Chemical Research Society of India, the Chemical Society of Japan, the Korean Chemical Society, the Singapore National Institute of Chemistry and the Chemical Society Located in Taipei, and with the support of the German Chemical Society.
We strengthened our existing Indian operations by completing the acquisition of Wiley Dreamtech, our Indian joint-venture company. The newly integrated Wiley India Private Ltd. combines our existing strengths in higher education and STM with a market-leading position in the professional technology and computer book markets, and gives Wiley a strong distribution network encompassing more than 500 booksellers and wholesalers throughout the country.
Next Section: Leveraging Our Connections >