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Core Business:
- Professional/Trade
Scientific, Technical and Medical
- Higher Education
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- Wiley Leadership Team
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Scientific, Technical, And Medical
PRODUCTS Journals, encyclopedias, books, online and in print, and related database services in the physical and life sciences, chemistry, medicine, statistics and mathematics, electrical and electronics engineering, and telecommunications, in all media.
CUSTOMERS Academic, corporate, government, and public libraries; researchers; clinicians; engineers and technologists; students; and professors worldwide.
DISTRIBUTION Multiple channels including libraries, library consortia, subscription agents, bookstores, online booksellers, and direct sales to customers.
BRANDS/FRANCHISES Wiley, Wiley InterScience, Wiley-VCH, Wiley-Liss, InfoPOEMs.
STRATEGIES
- Continue to partner with medical, scholarly, and professional associations.
- Expand Wiley’s content portfolio and enhance it with additional tools and services to improve researchers’ and professionals’ productivity.
- Make Wiley’s content and services more accessible online via Wiley InterScience.
- Establish collaborations with online enterprises that add value to Wiley InterScience.
- Continue to build Wiley’s program of advertising-supported publications.
- Continue to grow Wiley’s business in Asia, adding new customers, authors, and publishing programs.
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